Aside from the gorgeous print, it is the great quality of the liner, being a small & local WA business, and the fantastic customer service from Naomi, that meant I was more than happy to be a return customer for this purchase. My first pram liner is still going strong 2 years later, even with a messy toddler, so knew I would come back for second bub. I have a also recommended Wonderland4Children to the other mums in my mother's group.